12 Most Significant Reasons I Love Bloggers and You Should Too
Bloggers are amazing people who add a great deal of value to my life and work – and in my social media saturated work/life, that means a great deal! Every day I am thrilled to be part of the awesome...
View ArticleLet’s take back the word “Friend”!
Facebook has done an amazing thing – they now own the word “friend”. The problem is that they have devalued the word while adding value to their brand. Let’s take back the word “friend” and fill it...
View ArticleBrand Immersion with Contests… Don’t Forget About the Relationship!
A well-structured contest — wisely integrated in social media, encouraging participation of groups, and easily enabling the sharing and including of the social graph of participants — will bring...
View ArticleDo you call on those Raising their Hands?
Every Google search is a hand being raised. So is every tweet, blog post, and Facebook comment with a complaint or question. Do you call on those raising their hands?? If not, you are missing an...
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Guest post via @katkrose: Is It Really All About Relationships? Yes, It Is!
Originally posted at WindMillNetworking™ by Kathryn Rose There is so much buzz lately surrounding the term “Relationship Marketing.” My friend and social media guru, Mari Smith’s newest book is...
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Turn Unhappy Online Customers into Lifelong Fans… via @katkrose
Managing your online relationships isn’t always easy, but when it comes to your brand’s reputation, there are some steps you can take to protect it and turn unhappy customers into loyal fans As you or...
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Real Time Marketing – the Good, the Bad and a better Customer Experience ~via...
Getting the right message to the right people at the right time is an age-old marketing mantra. And how you hit that sweet spot has been foremost in the minds of every marketer since people started...
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The Keys to Attracting More Customers on Twitter
—– “Seeking a real return on your social media relationships? Prove your business is customer obsessed by employing the Twitter strategies of companies that “get it.” It’s one thing to say you’re...
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Wanted… Sensitivity Training on Social Channels ~via @InsideCXM
We’ve all seen cringe-worthy moments on social, when someone says the exact wrong thing and doesn’t even realize what they’ve done. It happens in debates over hot-button issues, comment threads on...
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The Only Way to Build a Brand on Social Media is Through Trust
—– Whether you’re building your personal brand, your business brand or both, one thing remains true: You need content to help you build trust and followers. If you’re marketing your small business,...
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Why Learn-Learn Is Better Than Win-Win in a Social Media Plan
—– No matter which social channels you’re using, providing value to users is the best strategy for building relationships. Social media is constantly evolving, with users finding new ways to employ...
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The Coachzing Show – How To Increase Your Return on Relationship and Boost...
Our Guest: Ted Rubin discusses how to get more return on relationship in your marketing to boost your business. In March 2009 Ted Rubin started using and evangelizing the term ROR, Return on...
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Build Trust and #JustBeNice (Infographic) ~Thanks @InfoGraphicTeam
Created by InfoGraphicDesignTeam.com The post Build Trust and #JustBeNice (Infographic) ~Thanks @InfoGraphicTeam appeared first on Ted Rubin, Professional #KeynoteSpeaker, #RonR.
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Network orchestration: Embrace it or get left behind ~ via @hybris_software
The technology shifts in the past five years are bringing about some pretty spectacular changes in the way companies do business. Not only are we moving more into mobile commerce, but disruptive...
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Brands are from Mars, Consumers are from Venus with Ted Rubin ~ via...
Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators. In March 2009 he started using and evangelizing the term ROR, Return on...
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Community Over Network… a Conversation with Ted Rubin ~via @phcreative [audio]
On this episode of Getting Goosebumps: The Power of Storytelling, I had the awesome opportunity to share ideas with Leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist and Acting...
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How to innovate: Create a conversation, not a presentation ~via @hybris_software
When tapping your company’s brain trust to come up with new ways to tackle problems or innovate new products or services, what’s the best way to move forward? If you’re thinking about brainstorming,...
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The Groundbreaking Technology of #CES2016… Relationships! #RonR ~via @Katadhin
#RonR… Return on Relationship Wow, I’m on the plane back to Raleigh and processing through all the tech I just experienced in the past couple days at CES2016 with my business colleague and buddy Ted...
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Look Vendors and Partners in the Eye Digitally ~via @Progressive
People matter. As you work to grow your small business, the relationships you establish with those who help you run it play a major role in your success. You get to know some of them (like your...
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Change Management is Hard, Here Are 4 Ways to Make it Easier
Before you attempt a big change in your company, whether it’s a brand overhaul or a systems change, make sure all who are affected know what you’re doing and why. Keeping your business running...
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